Trade Show

INDO BEAUTY EXPO 2026

INDO BEAUTY EXPO is a leading B2B trade exhibition in Indonesia dedicated to cosmetics, skincare, haircare, fragrance and beauty packaging technologies, bringing together manufacturers, brand owners, distributors, retailers, and professional buyers at Jakarta International Expo (JIExpo) Kemayoran each August.

Directory listing reviewed June 2026

August 5 - August 7, 2026Jakarta, IndonesiaGlassHospitalityMaritime & LogisticsKrista Exhibitions (PT Kristamedia Pratama)
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INDO BEAUTY EXPO 2026

About INDO BEAUTY EXPO 2026

What to Expect

INDO BEAUTY EXPO offers a comprehensive showcase of cosmetics, skincare, fragrance, haircare products, beauty devices, and packaging technologies under one roof at Jakarta International Expo (JIExpo) Kemayoran. As an international exhibition, it brings together domestic and overseas brands, manufacturers, OEM/ODM suppliers, contract packers, and technology providers looking to access the Indonesian and wider ASEAN beauty markets. Visitors can expect to see product lines ranging from colour cosmetics and facial skincare to body care, spa products, hair treatments, nail care, beauty tools, and salon equipment, complemented by stands dedicated to primary and secondary packaging, labeling, dispensing systems, and related machinery. Beyond the exhibition floor, the organizer promotes a mix of business matching, seminars, and supporting programmes, building on previous editions that have included webinars and K‑Beauty-focused matchmaking activities for international collaboration. Buyers and distributors can hold one‑to‑one meetings with potential suppliers, compare product quality and pricing in person, and use the show’s platform to negotiate distribution and private label agreements. The presence of a Digital eHub, brochures, catalogues and post‑show reports indicates a structured format that helps both exhibitors and visitors prepare before the show and follow up after. The venue at JIExpo Kemayoran is supported by detailed transport options, including airport buses, commuter trains and shuttle links to nearby retail hubs, making access comparatively straightforward for both local and international participants. Hotel partners and accommodation information are provided via the official channels, enabling trade visitors to plan efficient multi‑day attendance. Overall, attendees can expect a professional B2B environment focused on product sourcing, networking, market intelligence and partnership building in Indonesia’s rapidly growing beauty and personal care industry.

Who Should Attend

INDO BEAUTY EXPO is designed for industry professionals across the beauty, cosmetics and personal care value chain, rather than general leisure visitors. Ideal attendees include brand owners and marketing teams from skincare, cosmetics, fragrance, haircare and spa brands seeking new products, packaging formats and contract manufacturing partners. Manufacturers and OEM/ODM suppliers looking to enter or expand in the Indonesian market will find the show valuable for meeting distributors, importers and retail buyers. Beauty sector distributors, wholesalers, trading companies, and buyers from supermarkets, drugstores, specialty beauty retailers and e‑commerce platforms can use the event to identify new lines, evaluate suppliers side‑by‑side and secure exclusive agreements. Salon and spa owners, barbershop chains, aesthetic clinics and wellness centers benefit from exposure to new equipment, professional product ranges and treatment concepts suitable for their clientele. Packaging specialists, design agencies and machinery vendors targeting beauty and personal care clients also gain opportunities to meet product managers and R&D teams seeking innovative packaging and production solutions. The expo is additionally relevant for investors, consultants, and industry associations tracking trends in Indonesia’s beauty market, as well as export promotion agencies and trade offices supporting foreign brands’ entry into Southeast Asia. Students and educators in cosmetics science or beauty management may attend for educational purposes where professional access is permitted, but the primary focus remains B2B networking, sourcing and partnership development.

Why It Matters

INDO BEAUTY EXPO plays an important role in connecting Indonesia’s fast‑growing beauty and personal care market with regional and global supply chains. Indonesia is one of Asia’s largest consumer markets, and demand for skincare, colour cosmetics, halal beauty, natural ingredients and innovative packaging continues to rise. By concentrating domestic and international exhibitors in one venue, the expo reduces search and transaction costs for buyers and distributors, accelerating the introduction of new products and technologies to retail shelves and professional channels. For manufacturers and brand owners, the event offers a direct route to market intelligence and distribution partners. Exhibitors can test consumer and trade reactions to new formulations, packaging concepts and brand positioning, while gathering feedback from retailers, salon owners and importers about pricing, regulatory requirements and marketing strategies tailored to Indonesian consumers. This face‑to‑face interaction is difficult to replicate through digital channels alone and is especially valuable for small and mid‑sized companies seeking to internationalize. The show also matters for the broader ecosystem of packaging and production technology suppliers, who use the exhibition to demonstrate machinery, dispensing solutions, eco‑friendly materials and automation that can raise efficiency and sustainability for local producers. The inclusion of digital tools, catalogues and post show reports suggests an effort to maintain continuity between physical and online engagement, supporting year‑round business matching rather than limiting contacts to the event days. At policy and industry association levels, a recurring international beauty exhibition in Jakarta reinforces the city’s status as a regional hub for trade fairs and cross‑border collaboration. It provides a neutral meeting ground for stakeholders from Korea, ASEAN and beyond to explore partnerships, licensing and technology transfer, strengthening Indonesia’s role in regional beauty innovation and export development. As such, INDO BEAUTY EXPO contributes not only to commercial deals, but also to knowledge exchange and long‑term sector growth in the beauty and personal care industries.

Venue & directions

Jakarta International Expo (JIExpo) Kemayoran

Jakarta International Expo (JIExpo), Kemayoran, Jakarta, Indonesia

Jakarta, Indonesia

Frequently Asked Questions

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