Editorial
ExhibitionsVoice Blog
Guides, sector coverage, and trade show planning tips for exhibitors, buyers, and event marketers.
Trade show pre-show marketing playbook for 2026
Pre-show marketing for B2B exhibitors in 2026 — 90/60/30 outreach, meeting booking, content, and landing pages that fill the booth before doors open.


Trade show checklist template for 2026 (Excel + PDF-ready)
A copy-ready trade show checklist template for 2026 — 90/60/30-day tasks, show-week ops, and 14-day follow-up rows you can paste into Excel or Sheets.

Apparel trade shows 2026: fashion wholesale calendar
Apparel and fashion trade shows for 2026 — wholesale markets, sourcing fairs, and how brands and suppliers pick Tier A/B/C calendars.

Hospitality trade shows 2026: calendar and how to pick
Hospitality trade shows for 2026 — hotel, restaurant, and foodservice calendars with Tier A/B/C selection criteria for suppliers and operators.

Best trade show lead capture apps for 2026
Compare trade show lead capture apps for 2026 — badge scan vs form apps, CRM sync, offline backup, and the buyer checklist we use before show week.

Industrial trade shows 2026: manufacturing and plant-floor calendar
Industrial and manufacturing trade shows for 2026 — how we shortlist plant-floor, automation-adjacent, and OEM supplier fairs when manufacturing head terms are saturated.

AI trade shows and expos for 2026: calendar and exhibitor criteria
AI trade shows and expos for 2026 — how we shortlist buyer-heavy AI, ML, and enterprise AI fairs before booth deposits, and what to verify on each event profile.

Trade show travel for exhibitors: flights, hotels, and staff logistics (2026)
Trade show travel planning for B2B exhibitors — when to book flights and hotels, how we staff multi-city calendars, and cost traps that wipe booth ROI.

Beauty trade shows in Las Vegas 2026: calendar and booth planning
Beauty trade shows in Las Vegas for 2026 — Cosmoprof North America and related beauty fairs, buyer types, and exhibitor logistics for LV halls.

Pizza trade shows for 2026: where operators and suppliers meet
Pizza trade shows for 2026 — International Pizza Expo and related operator fairs, who should exhibit, and how we score deal density before booth spend.

Pharmaceutical trade shows 2026: global calendar beyond Europe
Pharmaceutical trade shows for 2026 outside the Europe-only lens — CPHI and regional pharma fairs we score for API, finished-dose, and packaging exhibitors.

Exhibitor management software for 2026: what to buy vs spreadsheet
Exhibitor management software compared for 2026 — when a booth ops platform beats spreadsheets, must-have features, and how we evaluate vendors before show season.