Trade Show

EXPO FENABRAVE

EXPO FENABRAVE, officially the 34th Congresso & ExpoFenabrave, is scheduled for August 17–19, 2026 at São Paulo Expo in São Paulo, Brazil…

Directory listing reviewed June 2026

August 17 - August 19, 2026São Paulo, BrazilManufacturing & AutomationAutomotiveOutsourcingRX Brasil
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EXPO FENABRAVE
Exhibitors200
Visitors8,000

About EXPO FENABRAVE

Overview

EXPO FENABRAVE, officially the 34th Congresso & ExpoFenabrave, is scheduled for August 17–19, 2026 at São Paulo Expo in São Paulo, Brazil. The official site describes it as Latin America’s leading automotive distribution trade event, with more than 200 exhibiting brands, 100 startups, and expected attendance above 8,000–9,000 participants.

What to Expect

Attendees can expect a three-day program combining congress sessions, an exhibition floor, and networking focused on automotive distribution. The official site says the 2026 edition will run from 9:00 a.m. to 8:00 p.m. and will occupy 25,000 m² with more than 200 exhibiting brands and 100 startups. The program also highlights formal opening activities, talks in dedicated arenas, and a large international component with delegations and business meetings. The event’s structure suggests a strong mix of executive education, commercial showcasing, and relationship-building for the dealership and distribution ecosystem.

Who Should Attend

EXPO FENABRAVE is best suited to dealership principals, general managers, sales and operations leaders, automotive group executives, brand and dealer-network managers, vehicle distributors, OEM representatives, suppliers of parts, finance, retail-tech, logistics, and aftersales solutions, plus startups and investors looking to connect with the vehicle retail chain in Brazil and across Latin America.

Why It Matters

EXPO FENABRAVE matters because it is positioned by the organizer as the principal automotive distribution event in Latin America and one of the largest globally in this segment. For the market, it functions as a concentrated annual meeting point where dealership leadership, manufacturers, technology vendors, and industry associations can compare strategies, launch products, and build commercial relationships in a single venue. The scale matters as well: the official materials publish a large exhibition footprint, a high number of exhibitors, and expected attendance in the thousands, which indicates meaningful deal flow and broad sector representation. For companies tracking the Brazilian and regional auto-retail ecosystem, the event offers a practical read on current priorities such as digital retailing, dealership efficiency, mobility services, financing, and aftersales innovation. For visitors, it is a useful place to benchmark the sector, learn from peers, and identify partners or suppliers. For exhibitors, it provides access to a targeted audience that is difficult to reach efficiently through generalist trade shows. Because the event is scheduled in São Paulo, the country’s largest business hub, it also benefits from strong connectivity and relevance for domestic and international participants seeking exposure in the region’s most important automotive market.

Venue & directions

São Paulo Expo

Rodovia dos Imigrantes, km 1.5, ZIP Code 04329-900, São Paulo/SP, Brazil

São Paulo, Brazil

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Frequently Asked Questions

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