Trade Show

TRUCKFEST EAST MIDLANDS

Truckfest East Midlands is a new regional edition of Truckfest, Europe’s long‑running trucking festival series, held at Mallory Park Circuit in Kirkby Mallory, Leicestershire and showcasing custom trucks, working fleets, live stunt action and family entertainment over a full weekend…

Directory listing reviewed June 2026

August 22 - August 23, 2026Kirkby Mallory, UK - United KingdomAutomotivePlastics & RubberRoadLive Promotions Events Ltd
Add to calendarOfficial event site
LinkedInEmail
TRUCKFEST EAST MIDLANDS

About TRUCKFEST EAST MIDLANDS

Overview

Truckfest East Midlands is a new regional edition of Truckfest, Europe’s long‑running trucking festival series, held at Mallory Park Circuit in Kirkby Mallory, Leicestershire and showcasing custom trucks, working fleets, live stunt action and family entertainment over a full weekend. It combines a large outdoor truck display with arena shows, fairground rides, retail and catering, making it both a professional networking hub for the road transport sector and a mainstream day out for families and truck enthusiasts.

What to Expect

Visitors to Truckfest East Midlands can expect a full‑scale regional edition of the Truckfest experience, combining hundreds of trucks on display, live entertainment and industry‑relevant exhibits at Mallory Park Circuit. The event runs over the weekend, with official show opening times of 09:00–17:30 on Saturday and 09:00–16:00 on Sunday, and dedicated check‑in and gate times for truck entries and camping from Friday onward. On site, truck owners and operators showcase working fleets, custom builds and classic vehicles in organised display lines, with formal truck competitions and judging using Truckfest’s established entry rules and vehicle categories. Entrants can pre‑book truck spaces and additional competition categories online, with specific time windows for vehicle arrival and check‑in. Alongside the truck lines, visitors can expect monster truck shows, arena stunt performances, celebrity appearances, fairground rides, retail stalls and food outlets, reflecting the family‑oriented format promoted across the Truckfest portfolio. For the trade community, the show offers space for vehicle, equipment and accessories suppliers, service providers and related brands to exhibit, sell and demonstrate products to a targeted trucking and haulage audience, as outlined in the Truckfest 2026 exhibitor prospectus. The combination of live action, static displays and retail areas creates multiple opportunities for networking and informal business meetings in a relaxed outdoor environment. The Mallory Park setting adds motorsport‑style atmosphere and established visitor infrastructure, including parking, access roads and spectator areas, which are adapted for truck displays and arena shows during the event. Whether attending for one day or camping across the weekend, visitors can plan for a busy schedule of arena entertainment blocks, truck judging and award presentations, plus time to explore stands and family attractions.

Who Should Attend

Truckfest East Midlands is relevant to a wide cross‑section of the road transport and logistics ecosystem, as well as the general public. Fleet operators, haulage and logistics companies, owner‑drivers, truck leasing firms and transport managers will find value in seeing vehicles, equipment and accessories in a real‑world display environment and speaking directly with suppliers and peers. It is also suitable for workshop managers, mechanics, tyre and parts distributors, fuel and lubricants providers, insurance and finance specialists and driver recruitment agencies looking to raise their profile among active operators. Individual truck drivers and owner‑operators can benefit from participation in Truckfest’s truck competitions and displays, using the event to showcase vehicles, meet fellow enthusiasts and engage with brands that support their daily operations. The show further appeals to truck enthusiasts, motorsport fans and local residents interested in seeing large vehicles up close, watching stunt and monster truck shows, and experiencing the atmosphere of a major outdoor trucking festival. For families, Truckfest East Midlands provides a family‑friendly day out with rides, arena entertainment, celebrity appearances and varied catering, making it appropriate for visitors of all ages, including children, provided usual event safety guidance is followed. Media, content creators and photographers with an interest in commercial vehicles and events may also find the show an engaging setting for coverage and visual storytelling.

Why It Matters

Truckfest East Midlands matters because it extends the established Truckfest brand—described as Europe’s biggest trucking festival—into the East Midlands region, offering local and regional operators a high‑profile platform without needing to travel to other Truckfest venues. By locating the event at Mallory Park Circuit, it leverages a recognisable venue with good access from key Midlands transport corridors, making attendance more practical for many haulage and logistics businesses based in central England. From an industry perspective, the show provides a live marketplace and networking hub where operators, drivers and suppliers meet face‑to‑face, discuss operational challenges and explore new products and services. In a sector where vehicles and equipment are major capital investments, seeing trucks, trailers and accessories in person—as displayed and used by peers—can inform purchasing decisions more effectively than online research alone. Exhibitors benefit from direct exposure to engaged visitors who are already invested in trucking, including decision‑makers and front‑line drivers. The event also plays a role in celebrating trucking culture and professional pride. Truck competitions, awards and curated displays recognise the effort operators put into maintaining and personalising their vehicles, reinforcing positive perceptions of the road transport profession. This visibility can support recruitment and retention by showcasing trucking as a dynamic, community‑oriented field. For the wider public and local economy, Truckfest East Midlands brings visitors and spending into the area, supporting accommodation providers, hospitality and local services during the event period. The combination of family attractions with industry participation helps bridge the gap between commercial transport operations and the communities they serve, improving understanding of the sector’s role in everyday life. Overall, Truckfest East Midlands adds a regionally focused, high‑impact event to the UK trucking calendar, complementing other Truckfest locations while giving East Midlands stakeholders their own flagship festival for trucks, drivers and fans.

Venue & directions

Mallory Park Circuit

Kirkby Mallory, Leicestershire, LE9 7QE, United Kingdom

Kirkby Mallory, UK - United Kingdom

Get directionsHotels near venueVenue website

Frequently Asked Questions

More from Live Promotions Events Ltd

Other trade shows organized by Live Promotions Events Ltd on ExhibitionsVoice.

TRUCKFEST SCOTLAND
TRUCKFEST SCOTLANDAugust 3 - August 4, 2026
Truckfest South West
Truckfest South WestAugust 29 - August 30, 2026

ExhibitionsVoice guides

Editorial coverage and planning tips for Kirkby Mallory · Automotive.

Browse all blog articles