Organizer

Nolia AB

Regional powerhouse for trade fairs, conferences and events across northern Sweden.

Directory listing reviewed June 2026

Signalvägen 3, 903 22 Umeå, Sweden2 upcomingManufacturing & AutomationAutomotiveChemicalSweden - Northern Sweden (Norrland) +1
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Nolia AB
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About Nolia AB

Geographic reach: Sweden - Northern Sweden (Norrland), Nordic region (selected exhibitors and visitors)

Nolia AB is one of northern Sweden’s best‑known professional event and trade fair organizers, with roots dating back to 1963. From its base in Umeå, with additional offices in Piteå, Nolia has grown into a full‑service platform for business, public sector and civil society meetings across Norrland.

The company today runs around fifteen established public and B2B fairs in cities including Sundsvall, Östersund, Umeå, Skellefteå, Piteå, Luleå and Boden, giving exhibitors access to the entire northern Swedish market through a single organizer. Nolia’s portfolio covers industry exhibitions, consumer shows and conferences spanning sectors such as construction, manufacturing, energy, transport, logistics, lifestyle and public services.

Trade shows like **Load Up North** focus on heavy equipment, construction, mining, transport and related supplier industries, while long‑running regional fairs such as **Nolia‑mässan** and specialized concepts like **Seniormässan** address broader consumer and demographic segments. In addition, Nolia’s conference and event division delivers turnkey solutions for congresses, corporate meetings, concerts and custom events, including venue management, technical production and rental of furniture and exhibition infrastructure.

A key value proposition for exhibitors is Nolia’s deep local networks and practical know‑how in reaching decision‑makers and buyers throughout Norrland, a geographically large but fragmented market that many national and international companies find difficult to cover efficiently on their own. By combining regional reach with professional project management, Nolia enables brands to meet customers where they are, test new markets and build lasting relationships in Sweden’s north.

For visitors and public partners, Nolia serves as a neutral meeting ground that connects business, communities and policy‑makers around shared regional development issues.

Flagship Events

Nolia-mässan (Stora Noliamässan)Umeå / rotating Norrland cities · Biennial or periodic regional consumer and business fair
Load Up NorthLuleå / Boden / Piteå (rotating) · Annual trade fair for construction, heavy equipment, mining and transport
SeniormässanUmeå · Annual fair for active seniors and stakeholders
SPANUmeå · Recurring conference bringing together civil society, business and policymakers
Nolia Konferens & Event (custom conferences and congresses)Various in Norrland · Year-round tailor-made corporate and public sector events

Frequently Asked Questions

Events by Nolia AB

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Editorial coverage and planning tips for Nolia AB · Manufacturing & Automation · Piteå.

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