Organizer
Re China Asia Expo (ReChina)
Specialized Asian marketplace for global printing technology and imaging consumables sourcing.
Directory listing reviewed June 2026

About Re China Asia Expo (ReChina)
Geographic reach: China, East Asia, South Asia, Southeast Asia, Middle East, Europe…
Re China Asia Expo (ReChina) is a specialized trade show organizer focused on the **printing equipment, office devices, and consumables** supply chain in Asia, with a particular strength in China’s aftermarket and compatible consumables sector. Since its launch in the early 2000s, ReChina has developed the ReChina Asia Printing Technology & Consumables Expo into a long‑running annual marketplace, hosting 20+ editions across key hubs such as **Shanghai, Shenzhen, and Zhuhai**.
The show is widely recognized as one of the **largest printing technology and consumables exhibitions globally**, attracting manufacturers, distributors, component suppliers, and buyers from Asia, Europe, the Americas, and the Middle East. ReChina’s core value proposition is to connect international buyers with China’s extensive ecosystem of printer, copier, MFP, and imaging consumables producers.
Its events typically showcase printers, copiers, MFPs, parts and components, toners, ink, cartridges, chips, and related office equipment solutions, alongside emerging digital imaging and managed print services offerings. By concentrating on a well‑defined vertical, ReChina provides exhibitors with targeted business development opportunities and visitors with a highly curated view of the latest technologies, pricing trends, and sourcing options in the printing and office equipment aftermarket.
The organizer positions its flagship expo as a platform for **new product launches, OEM/ODM cooperation, global sourcing, and technical exchange**, often integrating seminars and networking activities that address market trends and regulatory changes. With a long track record of editions and a consistently international exhibitor base, ReChina serves as a bridge between Chinese manufacturers and global distributors in the imaging and office equipment industries.
While its portfolio is centered on the ReChina Asia Printing Technology & Consumables Expo, it also collaborates with related events and industry partners to extend reach within Asia’s broader printing and office technology market.
Flagship Events
Frequently Asked Questions
ReChina primarily organizes the ReChina Asia Printing Technology & Consumables Expo, a trade show dedicated to printers, copiers, MFPs, imaging consumables, and related office equipment technologies. Exhibitors and visitors can expect a focused vertical marketplace rather than a general office technology fair.
Based on its long‑running flagship show, ReChina targets an international audience of manufacturers, distributors, wholesalers, and professional buyers in the printing, imaging, and office equipment sectors. Visitors typically include importers, dealers, service providers, and e‑commerce sellers seeking new suppliers and products.
ReChina events usually offer standard booths, raw space options, and sponsorship or advertising packages. Exhibitors can showcase printers, copiers, consumables, parts, and components, and often participate in concurrent seminars or promotional activities. Detailed participation terms are provided in the official exhibitor manual and registration materials.
The flagship expo has historically taken place in major Chinese cities such as Shanghai, Shenzhen, and Zhuhai, with dates announced on the official website. International visitors should check visa requirements for China, book accommodation near the venue, and register online in advance to streamline on‑site entry.
ReChina emphasizes a professional business environment, focusing on B2B matchmaking, product displays, and technical exchange. While the show is open to qualified industry visitors, onsite registration may require proof of business activity (such as a business card or company details), and some conference sessions can be reserved for trade participants only.
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